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UPDATES TO THE SITE:

Friday
Jul212017

July 21, 2017: Your Own Theater...At Home, Every Night

You''ll find eighteen more ads today, all from September 1948 editions of The Blade. There are eleven additions to the Radio Station Ads gallery, starting with a Tuesday, 9/7/48 ad, in the Peach Section, for Boston Blackie on WTOL-AM, sponsored by Webb Coal Co. Next is a Sunday, 9/12/48 ad, in the Feature Section, for Theatre Guild on the Air, sponsored by U.S. Steel. The show that week was "A Bell for Adano," starring Robert Montgomery. It aired locally on WTOL-AM. There's a Monday, 9/13/48 ad, in the Peach Section, for Cavalcade of America on WSPD-AM, starring Dick Powell, in "Gettysburg." It's followed by a Thursday, 9/21/48 ad, also in the Peach Section, for Bob Hope, also on WSPD-AM, sponsored by Swan Soap. Next is a Friday, 9/22/48 ad, in the Peach Section, for The Milton Berle Show (Texaco Star Theater), on WTOL-AM, followed by a Monday, 9/27/48 ad, in the Peach Section, for Betty Newton, hostess for the Gas Company, on WSPD-AM. There's also a Tuesday, 9/28/48 ad, in the Peach Section, again for Bob Hope's all new show for Swan Soap, on WSPD-AM. That ad is followed by a Wednesday, 9/29/48 ad, for the CBS Radio show, Harvest of Stars with James Melton, sponsored by International Harvester and heard on WJR-AM. and another 9/29/48 ad, again for The Milton Berle Show, on WTOL-AM, The next two ads are Thursday, 9/30/48 ads for shows on WSPD-AM, the first ad, for George Burns and Gracie Allen on It's Maxwell House Coffee Time, on NBC Radio, the second ad, for a paid political program for Governor Thomas Dewey. candidate for president. The rest of today's ads are additions to the Other Vintage ads gallery, starting with a Friday, 9/3/48 ad for General Electric televisions at Toledo Television Corp., followed by a Sunday, 9/5/48 ad, in the Feature Section, for Toledo Edison (Hi-Ho, Come to the Fair). Next are three Monday, 9/6/48 ads. There's a Coca-Cola ad (3 R's Add Another--R for Refreshment. Coke was a sponsor of Claudia on WTOL-AM, and was bottled locally by Lasalle Bottling Company. Next is a Lucas County Democratic Committee ad for an appearance by President Harry S. Truman, followed by a Toledo Sports Arena ad, for a live radio broadcast of Ralph Edwards' Truth or Consequences, from the Sports Arena. There's a Friday, 9/10/48 ad, for Philco Televisions at Dick McCloskey's Radio-Television Sales and Service in Toledo, followed by a Wednesday, 9/28/48 half-page ad, for Admiral televisions at Clayton Thomas, Inc. More 1948 ads, from the online archives of The Toledo Blade, are on the way...

Saturday
Jul152017

July 15, 2017: Programs You Will Enjoy

There are nine more ads today, from August 1948 pages of The Blade, plus one Friday, 8/5/48 WSPD-TV schedule, in the Peach Section, an addition to the Channel 13 gallery. Their broadcast day started at 6:00 pm. The listings said "Time Pattern," but I beleive it was probably supposed to be "Test Pattern." After that the shows listed were TV Ranch, Program Preview, Views of the News, Animal Kingdom, Cartoon Parade, Tennesseeans, Newsreel, Music at Eight, and Baseball at 8:10pm, probably a Mud Hens home game. There are two additions to the Radio Station Ads gallery. The first one is a Saturday, 8/28/48 ad, in the Peach Section, for shows sponsored by Lucky Strike Cigarettes, Your Hit Parade and Let's Talk Hollywood. The second ad is a Monday, 8/30/48 ad, for Lux Radio Theatre: I Remember Mama, with Irene Dunne, Barbara Bel Geddes, and Oscar Homolka, on WJR-AM. The rest of today's ads are additions to the Other Vintage ads gallery, starting with a Sunday, 8/8/48 ad, in the Feature Section, for Philco Televisions. Next is a Monday, 8/9/48 ad, for Sunoco (Have a better running car...and save repair bills...see your Sunoco dealer for Double Summer Protection...). There's a Tuesday 8/10/48 ad next, for RCA Victor Televisions at Tiedke's. This was part of a larger ad and included a listing of "Programs you will enjoy" (Boxing, basketball, hockey, fashions and homemaking, drama, comedy, newsreels, and children's features). Next is a Saturday, 8/28/48 ad, in the Peach Section, for Kiddie Karnival on Monroe Street, followed by two Sunday, 8/29/48 ads, a Sports Section ad for Jim White Chevrolet (Who will fix your car at nite?), followed by a Feature Section ad for Torrence Televisions, made by Crosley, RCA Victor, Stromberg-Carlson, Motorola, Emerson, and Philco. Today's last ad is a Tuesday, 8/31/48 ad for Levi's which included several smaller ads below it for Toledo area Levi's retailers, which included Jack's Men's Store, Howards', Conn's, Lickendorf;s, Harry's Clothing, and Giha Stores.

More 1948 ads, from the online archives of The Toledo Blade, are on the way...

Monday
Jul102017

July 10, 2017:  Hallicrafters

There are 15 more July 1948 ads today, from pages of The Blade. There are two additions to the Channel 13 gallery, a Wednesday, 7/21/48 ad for one of their sponsors, Fremont Rubber Tile, and a Wednesday, 7/28/48 ad for their broadcasts of at-home Toledo Mud Hens baseball games, sponsored by Lee Motors, "Toledo's Friendly Ford Dealer." There are five additions to the Radio Station Ads gallery, starting with a Wednesday, 7/21/48 ad for Mr. Chameleon on WJR-AM (Action! Intrigue! Suspense!). Next is another 7/21/48 ad, for The Adventures of the Thin Man on WSPD-AM, sponsored by Pabst Blue Ribbon Beer. There's also a Thursday, 7/22/48 ad for Camera Holiday on WTOL-AM, sponsored by Gross Photo Mart, followed by a Saturday, 7/24/48 ad for WTOD-AM's Barn Dance from Hickory Park. And there's a Tuesday, 7/27/48 ad for The Edison Music Hour with Art Barrie on WSPD-AM. There are eight additions to the Other Vintage ads gallery, starting with a Wednesday, 7/21/48 ad for "The Street With No Name" at the Paramount Theatre, followed by a Thursday, 7/22/48 ad for "Water Follies of 1948" at the Toledo Sports Arena. Next is another 7/22/48 ad, for "Coroner Creek" and "Love from a Stranger" at the Rivoli Theatre, followed by a Saturday, 7/24/48 ad for Eddie Church and his Orchestra, at Toledo's Trianon Ballroom. There's also a Monday, 7/26/48 ad for Hallicrafters push button television receivers at Lasalle's, followed by another 7/26/48 ad, for RCA Victor television sets at Grinnell's. Prices ranged from $325 to $595. There's one more 7/25/48 ad, for Pepsi-Cola (No finer cola in any bottle!), followed by a Thursday, 7/29/48 ad, for "Dream Girl," starring Betty Hutton and MacDonald Carey, at the Princess Theatre. The following week "Hatter's Cstle" with James Mason and Deborah Kerr would be shown.

 

More August 1948 ads, from the online archives of The Toledo Blade, are on the way...

Tuesday
Jul042017

July 4, 2017: Congratualtions to Station WSPD-TV

I'm going back to July, 1948 today, the month Toledo's first TV station, WSPD-TV, Channel 13, went on the air. There are 16 more ads today, all from pages of The Blade. There are seven additions to the Radio Station Ads gallery, starting with two Friday, 7/2/48 Peach Section ads, the first ad, for Gasoline Alley on WSPD-AM. The program was sponsored by Ft. Meigs Auto Electric, Gross Automotive Service, Jordanoff Auto Electric, and Siegler Auto Electric. The second ad was for The Wayne King Show on WJR-AM, sponsored by Sperry's Chicken Dinner Candy. There are two ads from the Saturday, 7/3/48 Peach Section, too, the first ad, for The Sports Album with Don Miller, on WTOL-AM, sponsored by Lownsbury Motor Sales, the second ad, for radio programs sponsored by Toledo Edison, The Summer Electric Hour on WJR-AM, The Edison Music Hour on WSPD-AM, and The 6 O'Clock News with Karl Nelson, on WTOL-AM. Next are two Tuesday, 7/6/48 Peach Section ads. The first ad was for Mitch Woodbury's Radio Magazine of the Air, with guest artist, Danny Thomas, sponsored by Kin Wa Low, a Toledo Chinese restaurant and nightclub. The second ad was for Mystery Theatre on WJR, sponsored by the makers of Bayer Aspirin and Phillips' Milk of Magnesia. There's one Wednesday, 7/7/48 ad, in the Peach Section, for Songs by Louise on WTOD-AM, sponsored by Hoffmann Furniture. The other nine ads are additions to the Other Vintage ads gallery, starting with two Wednesday, 7/7/48 Peach Section ads for movies. The first ad was for "The Noose Hangs High" with Abbott and Costello, at the Rivoli Theatre. The second ad was for the movie, "On an Island With You" with Esther Williams, at the Esquire Theatre. There's also a Thursday, 7/8/48 ad, in the Peach Section, for a live performance by Lionel Hampton and his Orchestra, at the Paramount Theatre. Next is a Monday, 7/19/48 ad for Coca Cola, sponsor of Claudia, on WTOL-AM. Coke was only a nickel then and was bottled locally by Lasalle Bottling Company. There's a Tuesday, 7/20/48 ad for GE, RCA, and U.S. Televisions at Lamson's (Congratulations to Station WSPD-TV upon its new television station). The next four are Wednesday, 7/21/48 ads. The first ad was for GE Televisions. The 10" model sold for a whopping $325.00, which was cheap compared to the 3 square foot projection model. It sold for $2100.00. $100 in 1948 would be over $1,000 in 2017. The second ad was for RCA Televisions at McIntires. The third ad was for Stromberg-Carlson Televisions at Gerlinger Equipment Co. The fourth ad was for Admiral Portable Radios, available at over thirty locations in the Toledo area. More July 1948 ads, from online archives of The Toledo Blade, are on the way...

Monday
Jun262017

June 26, 2017: The Millennium is Upon Us

There are ten more ads today, from the December 25-31, 1999 issue of TV Guide Magazine, and from December 25-31, 1999 editions of The Blade. There are six additions, from The Blade, to the Buckeye CableSystem gallery, starting with a Saturday, 12/25/91 ad, in the Peach Section, for The Planet of the Apes Marathon on TBS. Next is a Tuesday, 12/28/99 ad, also from the Peach Section, for Pros and Cons, hosted by Nancy Grace, on Court TV. There's also a Wednesday, 12/29/99 ad, in the Peach Section, for "The Mask of Zorro" on TMC, followed by a Thursday, 12/30/99 ad, in the Sports Section, for 24 Hours of Tiger (Woods) on the Golf Channel. And there's a Thursday, 12/30/99 ad, in the Peach Section, for The Jetsons Millennium Celebration on Cartoon Network, followed by a Friday, 12/31/99 ad, in the Peach Section, for Once and Again on Lifetime. Lifetime would rerun the first-run episode than ran on the previous Tuesday, on ABC. This ad was a mistake because there was no episode on ABC that week. There's one addition, scanned from an actual newspaper, to the ToledoVision 5 gallery, a Sunday, 12/26/99 "TV Week" ad for a Great Moments of the 20th Century Marathon, to run, starting at 11:00pm on New Year's Eve. There's one addition, from TV Guide, to the Vintage Cable Ads gallery, a Sunday, 12/26/99 full-page ad, for The Sopranos on HBO (The entire first season. All in one week...). Today's last two ads are additions to the Other Vintage ads gallery, The first one, from TV Guide, is a full-page color ad, for Relenza, with Seinfeld''s Wayne Knight, as "The Flu." The other one, from The Blade, is a Friday, 12/31/99 full-page ad, in the Sports Section, for Buckeye TeleSystem's MaxLINK.